nairifuri is a Japanese label founded in 2007 with the aim of creating fashionable and stylish clothing that’s still functional for the everyday cyclist. With a new outpost that opened up in New York City, the brand is now reaching out to American urbanites with its formula of cool and comfortable fits. Button-down shirts and matching knitwear are styled with pliable smart pants, while technical outerwear see matching loose-fitted cycling pants with spring cord helm to ensure unwanted draft is kept out. Whether you own a bike or not, the performance-driven apparel will ensure you look spruce while maneuvering through town attending meetings throughout the day. Head to narifui’s web store for its current range.
Click here to view full gallery at Hypebeast.com
via. Hypebeast