Following the announcement of James Harden’s participation in Foot Locker‘s “Play My Tweet” Twitter campaign, here are the results of the hilarious marketing stunt. During the challenge, a selection of fans’ tweet requests were printed on basketballs used by Harden — if he missed a shot, he was obliged to act on whatever was printed on the ball used. This made for some interesting antics, such as taking a selfie with a camel and singing “My Little Teacup” with host Kenny Mayne. Charitable acts were also included, such as donating $50,000 USD to the Veterans Affairs Hospital to throw a party. Enjoy the theatrics above.
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muro.exe “DERMA” Collection
Marking its third limited edition collection, European footwear label muro.exe has unveiled a “DERMA” edition of its signature low-top. Designed as a second skin for the foot, the new “DERMA” releases are highlighted by a thin, lightweight synthetic skin and couple “Uncanny Valley,” “Silicon,” and “Minimal Cell” colorways with contrasting white accents and two sets of laces. Limited to just 300 pairs, each colorway is now available for $145 USD via the brand’s own web shop.
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