Complex‘s Joe La Puma discusses exclusivity, first Air Jordans and collaborating on a signature shoe with Seattle-born rapper Macklemore. “There’s that exclusivity with Jordans” explains the artist, “which is also what I kind of fight with in my head. Not all kids can afford them and it feeds into consumerism and into capitalism, things that inherently bother me about the culture.” Check out the video above to hear Macklemore describe the time Michael Jordan himself criticized his sneaker credentials.
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