adidas has revealed the first fruit from its newest relationship with a historic soccer club, partnering with Italian top-tier side Juventus to offer the team’s uniforms from next season through 2021. The exciting changing of guards comes at a particularly interesting time for adidas, which finds itself looking to expand its global influence through various avenues. Aesthetically, the kits make minor tweaks to the club’s iconic black and white stripes and pink away kits; the home shirts feature intersecting – as opposed to divided – striping on the body, while the away kits have been touched with a deeper pink hue at the sleeve and chest to represent modernity. The shirts kits are constructed with premium adizero fabric, woven for maximum breathability and versatility. Pick up the very first adidas Juventus kit online now.
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