Animade’s tennis-inspired animations are the perfect start to the week

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Tennis season is definitely in full swing now with the first game of Wimbledon kicking off (or whatever the tennis equivalent is) today. What better way to usher in the quintessentially British tournament than with some animation from our favourites Animade. Originally created for last month’s 2015 French Open as part of IBM’s interactive campaign for the tournament, eight animations and illustrations were displayed via large-scale advertisements around Paris’ Charles de Gaulle Airport and the Roland-Garros tennis stadium.

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