Building off a rather successful 2014, I Love Ugly begins the new year with the above lookbook highlighting a number of new pieces in what is titled its “2015 August Editorial.” Maintaining its signature street aesthetic, the forthcoming monochromatic range blends a selection of versatile wardrobe staples with athletic inspirations, both vintage and modern tech-infused sportswear alike. Be on the lookout for the New Zealand-based I Love Ugly’s above collection to hit retailers later this year.
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via. Hypebeast