Nudity and Playboy have long come hand in hand, but the company is now looking to dispel that association by halting its publishing of nude women in its magazine. In an effort to expand its audience, the company will be ending this 62-year practice of featuring erotic imagery that has been integral in its image and brand.
This move is a part of a redesign which will be unveiled next March, and while nudity may no longer be in the picture, the publication will continue to “feature women in provocative poses.” According to the company’s Chief Executive Scott Flanders, “That battle has been fought and won, you’re now one click away from every sex act imaginable for free. And so it’s just passé at this juncture.” The now 89-year-old Hugh Hefner agreed. The new magazine will adopt a cleaner and more modern style, and its Playmate of the Month will still be a recurring feature, albeit PG-13. What do you think of this new direction?
Click here to view full gallery at Hypebeast.com
via. Hypebeast
Link About It: This Week’s Picks : Gear Patrol’s World Cup 2014 primer, Mike D and Clare Vivier for Monster Children, a GoPro roller coaster ride and more in our weekly look at the web
1. Mike D + Clare Vivier for Monster Children Known for women’s accessories, designer Clare Vivier dropped her first line of men’s goods in a somewhat unlikely collaboration with legendary NYC hip-hop godfather, Mike D of…
Continue Reading…
