Wonder Room shows how to adapt posters designed for print for online

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It goes without saying that we receive more information from screens than we do from paper. But posters are such a superb platform for graphic design experimentation that they seem unlikely to become obsolete. Instead, they’re adapting, and a wonderful example of that shapeshifting is in the smart moving posters of agency Wonder Room. The man behind them is Steve Hockett, who made them in response to seeing his poster designs diluted for online platforms.

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